Press kits, stick with electronic for booking gigs

The Musician Wages website  posted a good article today on the uses of press kits and why you likely do not need to send something physical anymore to booking agents.

Read it.

Musician Finds a Following Online

Bon Iver, photo by Chelsea SandersA must read from the Wall Street Journal about Bon Iver’s online success. Don’t miss out on the video report too.

There is a lot to do, some great tools, but little time

As an independent musician, there are a lot of things you can do to get noticed and sell music. Tunecore, the digital distribution service (like CD Baby), has a good list to start with, though I recommend more:
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1. Sign up for Reverb Nation and begin using their fan communication and analysis tools TODAY.

2. Make sure your website has Google Analytics and begin using this now. Tracking results is really important to see if what are doing has any result.

3. Sign up for Artist Data, which is a great tool for updating multiple sites at once with your gig and other info. Plus you can easily send your tour dates to press in relevant cities.

4. Put together an electronic press kit, either on your own with a PDF hosted on a site like Box.net, or use Sonic Bids, though it seems a bit expensive.

5. Gather all of the names of the music review press (as opposed to calendar staff) in your town and contact them when you have an important event or milestone in your career. And do it ahead of time.

6. If you can’t do it all, and you’re established enough to afford it and you live in Portland, Oregon contact me and we’ll work out an affordable strategy for you.

7. Sign up for my blog, Insights from Crandall’s Corner, and get a career oriented message like this about once a week.

8. Read TuneCore’s free Music Industry Survival Manual.

PDX Pop Now! accepting compilation submissions

The annual PDX Pop Now! summer festival is ramping up for this year’s event. There’s time to submit your music for their compilation until February 29.

For those interested in submitting music for consideration for inclusion on the compilation, the process is now easier than ever. Once on the submissions page of the PDX Pop Now! website, artists can make a submission online through a simple mp3 upload, a process no more difficult than attaching a file to an email. The submission form can now also be filled out online, though it will need to be printed, finished off with an old-fashioned hand-scrawled signature and mailed to PDX Pop Now! to complete the submission. Artists can still opt to mail in CDs of their music submissions if they prefer. February 29 is the deadline for song uploads, while all release forms are due by March 15. The PDX Pop Now! mailing address, submission guidelines and all other pertinent info can be found on the submissions page.

Read more at PDX Pop Now!

100 Web Resources Musicians Should Know About

Greg Rollet offers you a free PDF list of resources all independent musicians should know about and some that you should learn to use.

Download it

Mt. Hood Community College wants your music

Just a quick note about an opportunity to be part of Mt. Hood Community College’s Perceptions art journal.

Perceptions, a journal of the arts published by Mt. Hood Community College, is now open for submissions. The journal includes the work of established writers/artists as well as work from new talent. Our only requirement is quality.

More info on CNRG

This is what we are up against, Britney?

I try to stay up on the artists making mainstream waves and succeeding. Once in a while I come across something that amazes me (in a bad way) and reminds me of what most people want in an artist.

Britney Spears represents that – sex and dance music. Her new video on iTunes, Circus, is rated at 4 1/2 stars after nearly 500 reviews. On YouTube, after more than 14 million views and nearly 37,000 ratings, she stands at 5 stars. It’s a little hard to believe because the song is crap. Here’s her video if you want to sit through it: http://www.youtube.com/watch?v=1zeR3NSYcHk.

I hold comfort in the fact that a year from now this song and video will be forgotten, meanwhile independent artists who release albums and videos with something to say will continue to be appreciated and listened to by their fans.