Alex Steininger podcast

CD Baby has released a new podcast interview with Alex Steininger from In Music We Trust about how to choose a publicist. Good stuff! Alex is a pro, and there are lots of pros out there with great advice. His advice is to get a publicist, right on. The more and more I am working in the independent music business, the more I find that most of you musicians know what to do to promote yourself in this day and age of the internet. It’s the implementation piece that is lost. That is why service companies like Crandall’s Corner exist, to help implement strategic marketing and communications, and I emphasize strategic.

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